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    Head of Social
    Posted Sep 16, 2025
    Hybrid
    Solihull, Uk
    About Gymshark
    Own the development of a strategic social media marketing plan and its associated budget across campaigns and channels. Work with agencies, publishers, platforms (directly and indirectly) and other partners to find fast, creative and efficient ways to build, execute and measure innovative social media marketing plans that connect with customers, maximise engagement and create sharing, talk value and advocacy. Lead the development and direct the implementation of a wide range of content forms, including video, text, still imagery, animation, live action and other content that best utilises the technology available on any given platform. Work collaboratively with Gymshark teams across the business to develop and execute creative ideas, plans and strategies. Own the content development relationships with TikTok, Meta, Twitter, YouTube, Snapchat and other primary/key partnerships. Provide company-wide thought leadership on ways to reach and gain attention of target audiences. Provide cultural insights and social media trend intelligence back into the business to better inform other departments and company strategies. Work closely with Heads of Brand and Data teams to integrate and measure the value and impact of social media opportunities. Manage external contractors and publishing partners where necessary for work that cannot be done internally. Establish repeatable operational methodologies and mechanisms that enable frugal, fast and responsive content development and distribution. Build, lead and manage Gymshark’s organic social media team. Create an environment that empowers others to connect, grow and learn. Work effectively with other groups within Gymshark, particularly (but not exclusively) Creative, Partnerships, Paid Media and wider international teams.
    Requirements
    6+ years professional experience in social media in an agency or in-house. 3+ years managing and mentoring a social media team, with evidence of team growth. Proven ability to develop social content strategies for brands to meet business needs and target audiences. Advanced knowledge of all major social platforms and social listening tools, including best practices, platform policies and user behaviour trends. Advanced knowledge of specific rules of engagement for brands/advertisers. Advanced understanding of social analytics across channels – how to find, interpret and simplify results. Strong strategic communication skills. Excellent problem-solving skills with the ability to troubleshoot quickly. Ambitious self-starter. Team player, kind, with a positive attitude to every interaction. WHAT YOU COULD ALSO HAVE: Leading change. Disruptive thinker. Willing to challenge and be challenged. Willingness to give and receive effective feedback. This is a hybrid role and would require the successful candidate to attend at least 3 days a week in GSIQ, Solihull, UK. CLOSING DATE: Thursday 25th September 2025   BELONGING AT GYMSHARK. Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email [email protected].  ABOUT US. We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth. THE PERKS. Standard benefits include: Performance-based Bonus opportunity Funded Healthcare benefit 25 days holiday, additional day for your birthday & Bank Holidays Contributory Employer pension scheme Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading Gymshark Employee Discount & long service awards Access to High Street cashback and discounts Financial, Physical and Mental Wellbeing Support Enhanced Family Leave package Life Assurance Office location specific benefits include (IQ):
    Head of Social at Gymshark