Lead strategy through cross-functional team to identify opportunities for new innovation and product development for both hardware and consumable products.   Develop and implement  product marketing messaging and market requirements through hardware development process and creative development process.   Responsible for ensuring quip is addressing opportunities for unmet consumer needs with oral care products and services, category trends and distribution opportunities. Manage a holistic product development strategic plan to capitalize on opportunities and gain cross-company buy-in to bring developments to market.  Ensure the team is engaging in best practices related to marketing requirements documentation and ensuring that constraints are researched, corroborated, and observed and updated through development. Collaborate with broader marketing team and channel teams  to infuse insights from the development process into the creation of go-to-market plans to launch new innovation across DTC and retail, including messaging frameworks, packaging design, sell-in decks, and campaign creative briefs. Lead the marketing aspects of end to end project management for new product commercialization; defining the brand/product strategy at the front end of the process and leading the Go-to-Market steps in coordination with the Product development project manager Monitor existing product performance and feedback from consumers on product experience; develop research plans and test & learn initiatives to gain insights into how to continuously improve existing portfolio products.  Make recommendations on product categories and specific product improvements needed based on consumer feedback.

4-7+ years experience in brand marketing, innovation, integrated marketing or product marketing with proven results. Experience with innovation pipeline development and consumer research & insights preferred. 2+ years in a managerial role requiring strong cross-functional working relationships.. Creative, self-directed and resourceful marketer with a desire to establish a best-in-class program for quip.  Excellent relationship-building, verbal and written communication skills. Strong attention to detail. Must have strong project management skills -- ability to be strategic and  execute. Experience collaborating with cross-functional groups at a dynamic company. Keen awareness of process and what needs to happen when in order to effectively manage many moving parts of equal importance under tight deadlines.  Research and quantitative skills to analyze performance data, uncover insights, and make recommendations for improvement. Ability to work and achieve success in an ever-changing, fast-paced environment.  BENEFITS You'll be working in a high energy, fast-paced environment helping us make oral care simple and effective! An office located in NYC  Competitive medical and dental benefits, quip covers 95% of medical coverage for employees, starting your first day of employment.  Pre-Tax Commuter Benefits (~30% savings) Dependent care FSA Entire quip product line, refill plan, and employee discount $400 incentivized gym reimbursement through our insurance Flexible Vacation Policy Computer provided Employee Assistance Program, including mental health resources Fully-stocked kitchen including cold brew on tap Fun and inclusive culture! We offer People Resource Groups including quip Pride and quip Womxn’s Network and Interest Groups like quip Book Club. Team and company happy hours quip Swag Employee Referral Bonus Program Competitive paid parental leave policy Pet-friendly office Sequoia Smartspend, offering discounts on things like travel, car rentals, cell phone plans, home goods, pet insurance, and more. High potential for growth in a start-up atmosphere About quip quip is a modern oral health company launched in 2015 that provides thoughtfully designed personal oral care products and professional dental care services through a digital platform that makes oral care more simple, accessible, and enjoyable. The current personal care offerings include a wide selection of American Dental Association accepted (ADA seal) adult and kid electric toothbrushes, smart brushes, refillable floss pick and string, refillable mouthwash and gum, all kept fresh with a refill delivery service. quip’s professional platform, which is behind  quip is committed to promoting equality, inclusion, and diversity beyond your brushing routine. We believe our company is better equipped to care for every mouth when we listen to fresh perspectives from every voice, and in doing so, we build an equal-opportunity team of the brightest minds (and mouths)—regardless of race, gender, age, religion, sexual orientation, identity, or any other trait that makes you you. By celebrating and supporting our differences, we will thrive in our mission to improve oral health for all.