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    Director, Growth Creative Strategy
    Posted Feb 4, 2025
    Remote
    Remote Usa
    About Seed
    seedhealth.com • seed.com • luca.bio At Seed, we love launching breakthrough marketing work that garner the attention of our target audiences and lead to outstanding business results. The Director of Growth Creative Strategy will lead the development and execution of growth creative strategies to drive growth across various channels. This role will be responsible for driving our Growth creative strategy, owning growth channel briefs and leading the build-measure-learn process. The ideal candidate will have a strong background in creative strategy, growth marketing, and data-driven decision-making. Who you are:
    Requirements
    What you’ll do:  Develop and lead innovative and effective creative strategies to drive growth across all channels, specifically across digital and offline channels (e.g., Meta, TV, Influencer, Podcast, etc).  Build and drive quarterly creative strategy plans that adapt to the company goals, stage, and lifecycle of the business, bringing in compelling data points and insights that continue to enhance the approach to growth creative strategies. Own and manage the creation and execution of compelling and well-written growth channel briefs that are deeply aligned with business goals. Implement and lead the build-measure-learn methodology to continuously improve growth initiatives. Conduct experiments to test hypotheses and use data to drive decision-making. Analyze results and iterate on strategies to achieve optimal outcomes. Collaborate with cross-functional teams (product marketing, brand, creative, product, and data) to integrate opportunistic creative strategies into growth initiatives. Establish clear and measurable KPIs to benchmark the success of creative growth strategies. Regularly report on performance metrics to leadership and larger cross-functional teams, providing insights and recommendations for improvement in a clear and concise manner.  Stay up-to-date with industry trends and emerging technologies to identify new growth opportunities. Lead, mentor, and develop a high-performing creative strategy team. Promote a culture of creativity, innovation, and continuous improvement. Compensation:The annual pay range for this full-time position is $170K - $190K with equity + benefits across all US locations (this position is 100% remote-US). Our pay ranges are guided by discipline, level and experience required. Within the range, individual pay may vary based on additional factors, including: your specific location, desired skills/ technical competency, relevant experience and advanced education/ training.Benefits include: Medical, Dental, Vision, Life, AD&D, LTD, Mental Wellness, EAP, Wellness Stipend + 401(k) match.Seed is an equal opportunity employer. For us, diversity isn’t an HR metric—it is the result of billions of years of evolution; it’s our nature. To serve our community inclusively means to cultivate a relative abundance of perspectives, backgrounds, geographies, and experiences. Like in biology, each role and its function is key to the productivity, sustainability, and resilience of our ecosystem. Seed Health does not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or any employee of the Seed team. All candidates must be submitted via our Applicant Tracking System by approved Seed Health vendors who have been requested to make a submission by our Talent Acquisition team for a specific job opening.
    Director, Growth Creative Strategy at Seed